Content Marketing Manager resume example & templates

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Content Marketing Manager resume example

Summary

Content marketing manager with 9 years building B2B content engines for cybersecurity and IT companies. Grew content-attributed pipeline to $5.4M a year through research reports, webinars and SEO. Leads writers and freelancers, partners closely with product marketing and measures content by pipeline, not pageviews.

Experience

Content Marketing Manager, Vaultreach Security (Atlanta, GA)

Sep 2022 – Present

  • Lead a team of 2 writers, a video producer and 8 freelancers producing 25 assets a month
  • Launched an annual threat report surveying 1,200 IT leaders that generated 3,100 leads and 210 press mentions
  • Grew content-attributed pipeline from $1.9M to $5.4M a year by mapping assets to buying stages in HubSpot
  • Built a webinar program with security engineers averaging 480 registrants and 42% attendance

Content Marketing Specialist, Cobaltline IT (Atlanta, GA)

Jul 2019 – Aug 2022

  • Wrote 80+ blog posts, 12 e-books and 6 case studies for managed IT buyers
  • Raised organic traffic 140% in two years through keyword-led refreshes of older posts

Copywriter, Magnolia Creative Co. (Savannah, GA)

Jan 2018 – Jun 2019

  • Wrote web and email copy for 20+ regional clients in healthcare, hospitality and real estate

Education

  • BA, Advertising, University of Georgia (Aug 2013 – May 2017)

Skills

  • Content: Research reports, webinars, case studies, SEO articles, video
  • Tools: HubSpot, WordPress, Semrush, Wistia, ON24
  • Measurement: Content attribution, pipeline reporting, GA4
  • Management: Editorial calendars, freelancer budgets, SME interviews

How to write a Content Marketing Manager resume

A strong Content Marketing Manager resume shows the channels you owned, the budget you managed, and the pipeline or revenue you generated. Show the organization you ran (team size, budget, revenue) and the business results you are accountable for.

Sections, in order

  1. Summary
  2. Experience
  3. Skills
  4. Projects
  5. Education

Length: Two pages are common for leadership roles; keep the first page strong enough to stand alone.

Summary: Lead with your leadership scope and the business outcomes you are known for.

Skills to feature

Example bullet points

Tips from recruiters

Recommended templates

Content Marketing Manager resume FAQ

What should a Content Marketing Manager resume include?

A Content Marketing Manager resume should show the channels you owned, the budget you managed, and the pipeline or revenue you generated. Use these sections in this order: Summary, Experience, Skills, Projects and Education. Show the organization you ran (team size, budget, revenue) and the business results you are accountable for.

What is the best resume template for a Content Marketing Manager?

Modern, Vanguard and Timeline work well for Content Marketing Manager roles. They are single-column with standard headings, so applicant tracking systems (ATS) parse them reliably.

How long should a Content Marketing Manager resume be?

Two pages are common for leadership roles; keep the first page strong enough to stand alone.

Which skills should a Content Marketing Manager put on a resume?

Prioritize the skills named in the job posting. Common ones for Content Marketing Manager roles are Campaign strategy, SEO and content, Paid acquisition, Lifecycle and email marketing, Marketing analytics and Conversion rate optimization.

How do I write strong Content Marketing Manager resume bullet points?

Start with an action verb, say what you did, and end with a measurable result such as pipeline, CAC and ROAS. For example: "Grew organic sign-ups 3.2x in 12 months by rebuilding 400 pages around search intent."

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