Influencer Marketing Manager resume example & templates

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Influencer Marketing Manager resume example

Summary

Influencer marketing manager with 8 years running creator programs for beauty and fashion brands. Built an always-on program of 400 creators that drives $5.2M in tracked annual revenue. Handles sourcing, contracts, FTC disclosure compliance and whitelisting, and measures creators on sales, not just views.

Experience

Influencer Marketing Manager, Glowhaus Cosmetics (Los Angeles, CA)

Feb 2022 – Present

  • Built an always-on program of 400 creators producing $5.2M in tracked annual revenue
  • Manage a $1.8M creator budget and 2 coordinators, negotiating flat-fee and affiliate deals
  • Launched creator whitelisting on Meta and TikTok, cutting paid cost per purchase 24%
  • Enforce FTC disclosure rules with contract terms and pre-post reviews
  • Track creator results in CreatorIQ and report revenue per creator to the CMO

Influencer Marketing Specialist, Thread & Thimble (Los Angeles, CA)

Jul 2019 – Jan 2022

  • Sourced and managed 150 fashion creators for seasonal launches
  • Set up gifting workflows in Grin that shipped 3,000 products a year
  • Built a creator contract template with legal covering usage rights

Talent Coordinator, Echo Park Talent (Los Angeles, CA)

Jun 2018 – Jun 2019

  • Coordinated brand deals and deliverables for 25 lifestyle creators
  • Tracked deliverables and payments for 120 brand deals a year

Education

  • BA, Communication Studies, Loyola Marymount University (Aug 2014 – May 2018)

Skills

  • Creator Programs: Sourcing, negotiation, gifting, whitelisting, affiliate deals
  • Tools: Grin, CreatorIQ, Shopify, Meta and TikTok Spark Ads
  • Compliance: FTC endorsement guides, usage rights, contracts
  • Measurement: Promo codes, tracked revenue, cost per acquisition

How to write a Influencer Marketing Manager resume

A strong Influencer Marketing Manager resume shows the channels you owned, the budget you managed, and the pipeline or revenue you generated. Show the organization you ran (team size, budget, revenue) and the business results you are accountable for.

Sections, in order

  1. Summary
  2. Experience
  3. Skills
  4. Projects
  5. Education

Length: Two pages are common for leadership roles; keep the first page strong enough to stand alone.

Summary: Lead with your leadership scope and the business outcomes you are known for.

Skills to feature

Example bullet points

Tips from recruiters

Recommended templates

Influencer Marketing Manager resume FAQ

What should a Influencer Marketing Manager resume include?

A Influencer Marketing Manager resume should show the channels you owned, the budget you managed, and the pipeline or revenue you generated. Use these sections in this order: Summary, Experience, Skills, Projects and Education. Show the organization you ran (team size, budget, revenue) and the business results you are accountable for.

What is the best resume template for a Influencer Marketing Manager?

Modern, Vanguard and Timeline work well for Influencer Marketing Manager roles. They are single-column with standard headings, so applicant tracking systems (ATS) parse them reliably.

How long should a Influencer Marketing Manager resume be?

Two pages are common for leadership roles; keep the first page strong enough to stand alone.

Which skills should a Influencer Marketing Manager put on a resume?

Prioritize the skills named in the job posting. Common ones for Influencer Marketing Manager roles are Campaign strategy, SEO and content, Paid acquisition, Lifecycle and email marketing, Marketing analytics and Conversion rate optimization.

How do I write strong Influencer Marketing Manager resume bullet points?

Start with an action verb, say what you did, and end with a measurable result such as pipeline, CAC and ROAS. For example: "Grew organic sign-ups 3.2x in 12 months by rebuilding 400 pages around search intent."

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